Nowadays there are numerous ways for people who seek nutritional counseling to find your nutrition clinic.
It is important for you to know how, and to start using free online tools to make your online presence more noticeable.
How to be found on Google
Google My Business is a platform in which you can update the information that appears on Google regarding your nutrition clinic, upload photos, share news and check comments all in only place.
Thus, when a patient searches for a nutrition professional in Google or Google Maps, they can easily find your private practice. Creating and updating what is showed on Google is very simple as well.
You can update your profile page with new photos, working schedules for your appointments, and even a link to your website, without any additional costs.
It is also possible to manage comments about your nutriton clinic. That way, you can be aware when a new comment is added and be able to give the proper feedback.
Use the social media
Facebook, Instagram, Youtube, there are many options to choose. Social media is a way not only to be found by new patients but also to promote your services and keep in touch with your patients, increasing their loyalty.
If you use Instagram, give special attention to your photos. Apps like Cymera, Prisma e Retrica will help you improve your photos, making them more appealing. With Repost you can share with your followers a post from another Instagram that you might have found interesting.
On the other hand, if you prefer to use Facebook, we have created another article to help you promote your nutrition practice on Facebook.
If design isn't your strenght and you don't know which posts to use on your social networks, then you can explore websites like Canva that offer you free templates with the layout of each social media. All you need to do is add the image you want alongside with the text.
Start with a social network you are familiar with, and then start creating professional profiles, specific for your nutrition clinic or private practice.
Content is the key
A blog can be a very useful tool in building and boosting your relationship with your patients.
Investing in content with quality and relevant to your patients is a great way to let them know you are a reliable and trustworthy professional.
Valuable content to attract new patients, as well as new recipies, foods to avoid, healthy tips are all topics which will bring attention to your blog.
There are many websites with a great data of free images like Pexels. They are a great way to add images with quality to your content. With this, you are ready to start your blog!
What about you, do you use any tool to improve your online presence?